Everything can be said about it Maurice Costanzo but not that he does not know his hens, which are the breeding hens of television, a show business that perhaps no one like him and his wife Maria De Filippi, whether it suits him or not, has been able to take to another level. The great power of the couple is undisputed, as is the omnipresence on the show, the experience, we don’t talk about that. So when Constantius stabs someone, you can be sure that neither the target nor the dagger are random: “Chiara Ferragni has to justify her presence in Sanremo and with more than just a fight in defense of women”.
Ferragni, a promotional Frankenstein
The tousled hair arrives soft, without excesses, but just as heavy because it is distinct; Suppose Costanzo, at his age and in his position, can afford to say that the little queen is naked and also quite hypocritical: almost a truism, but one that weighs heavily on the mouth that utters it, like Uto Ughi with the maneskins. The failure of the conductor is all the more remarkable, as it is rare, if not unique, in a media panorama that seems created solely for the purpose of celebrating the exploits of the Ferragni company, digital creator of who knows what, digital entrepreneur even less understood about what. Someone who was there from the start, famous because famous, but no more than an advertising Frankenstein, assembly of heterogeneous parts into a more or less animated collector of brands, designer labels and all that superfluous, starting with yourself that money multiplies as in the field of miracles. At least the husband creates something, albeit in the form of a ridiculous recycling of music from decades past. Chiara is a Lavoisierian, nothing is created and nothing destroyed in her world (but everything turns into Svanziche).
Pure marketing
In fact, Maurizio Costanzo rubs salt on the same wound we identified from the start, in glorious solitude, until a while ago a voice chimed in: Ferragni in Sanremo is pure marketing which, however, requires an apology. And the pretense remains, these are people who let us march trains under pretexts: a sprinkling of selfies with Liliana Segre, except to admit that “I didn’t know anything about the Holocaust, I’ll find out”. Who knows where Chiara has been living for the last 30 years, maybe on the reality show of herself. With a trend like this, it’s hard to blindly believe Chiara d’Arco in defending women. Someone who, after disembarking in Sanremo with weapons and (a lot of) luggage and servitude, immediately demanded, if the chronicles do not lie, a kind of restricted area just for them, where Big Nose Love can hardly penetrate. The cosmic nothing swells, it pumps itself up like that.
Costanzo, true lord of television
The Ferragni Crusades coincide with Ferragni, period, and they die with her. So said Mastro Costanzo with the carving elegance of an old fox: and his release is news in itself, not so much what it means: How come such a sharp attack for an untouchable of our mala tempora, one who can bend the commercial Communication, promotional information about self-narrative? It’s hard to think of a moment of spontaneous intolerance, of a careless comment, or of some kind of need for truth: Costanzo is not a softie and he is not a young lady, he knows certain logics, certain dynamics, he belongs to the demiurges, even unscrupulous des modern television. Was there a desire, if any, to make things right? Was there a discourtesy, an excess of self-confidence in the young lady who now believes herself beyond good and evil? Your business, your business, but the failure remains remarkable on the eve of a festival that threatens to exonerate or undermine Frankenstein with politics.
At least it has the sense of a call to order, at least the order of proportions. An invitation not to overdo it, to get back in line and maybe show what you can do, assuming you can do it all. Because the logic of the challenge, of walking and enjoying, of walking as you can, is not always enough. How to remind who He’s gotten his perm too much that nobody is as omnipotent as he thinks, nothing is as unassailable as gold, that there is a time for everything and nothing lasts forever. Not even the excuses.
Max Del Papa, January 20, 2023