This morning’s Rochelle Humes gags on ice cream during a taste test session broadcast live

This morning’s Rochelle Humes gags on ice cream during a taste test session broadcast live

This morning’s Rochelle Humes chokes uncontrollably during a very awkward live taste test challenge

This Morning presenter Rochelle Humes had a morning like no other on Friday when she choked on live TV during a taste test session of some unusual ice cream flavors.

The former Saturdays singer, 33, was joined by Irish presenter Craig Doyle at the helm of the ITV daytime show.

When the duo opened the program, they were presented with five different samples and asked to try the icy treats and guess what flavors they were.

Shocked: This Morning presenter Rochelle Humes was choked on live TV during a taste test session with some unusual ice cream flavors on Friday

New ice cream flavors included Tea, Worcestershire Sauce, Baked Beans, Frosties and Tomato Ketchup.

When she tried the first one, Rochelle was pleasantly surprised when it turned out to be Heinz baked beans.

‘What? What? It’s nice! I don’t understand what just happened!’ cried Rochelle.

As the pair progressed to the second pattern, she commented, “This one looks a little more concerning to me, I don’t know why.”

Yuck!  Refusing to smell it, Rochelle went straight in with a small spoon but ended up choking after tasting the Worcestershire sauce

Yuck! Refusing to smell it, Rochelle went straight in with a small spoon but ended up choking after tasting the Worcestershire sauce

Refusing to smell it, she went straight in with a small spoon, but ended up choking after tasting the Worcestershire sauce.

She immediately covered her mouth before walking away from the camera and saying: “Oh no, I really don’t like that. No, Craig, that’s really not nice.”

The former pop star asked if it might be barbecue sauce flavored, while Craig suggested it might be Bloody Mary flavored.

Dream team: The former Saturdays singer, 33, was joined by Irish presenter Craig Doyle at the helm of the ITV daytime show

Dream team: The former Saturdays singer, 33, was joined by Irish presenter Craig Doyle at the helm of the ITV daytime show

When Rochelle revealed the tub, the duo were shocked to discover it was Worcestershire sauce. ‘Wow! I’m sorry, but that’s… that blew me away,” Rochelle admitted as they quickly moved on to rehearsal number three.

Later in the show, TV presenter Andi Peters was seen enjoying the leftover ice creams. He confessed he loved the ketchup taste, saying it was “lovely” and “delicious.”

Viewers This Morning, however, had mixed opinions on the segment and took to Twitter for comment.

“Oh is that too strong for you Rochelle?” one sarcastically tweeted.

Another wrote: “Scream at @RochelleHumes & Craigs faces then try this ice cream @thismorning.”

A third commented: “Haha love watching #RochelleHumes and Craig eat ice cream. #this morning.’

1660316597 746 This mornings Rochelle Humes gags on ice cream during a Reaction: Viewers on This Morning had mixed opinions on the segment, however, and took to Twitter for comment

Reaction: Viewers on This Morning had mixed opinions on the segment, however, and took to Twitter for comment