After Twitter, it’s Méta’s turn to experiment with a subscription so subscribers can certify their account.
Mark Zuckerberg, the boss of Meta (Facebook, Instagram), announced this Sunday that he intends to set up a paid subscription for his social networks.
The formula is largely inspired by that developed by Elon Musk for Twitter. It is about paying the sum of $11.99 per month for the web and $14.99 for applications on smartphones to authenticate their account. Users then receive a blue badge that certifies them.
Social networks: The European Commission accuses Meta (Facebook) of abusive practices on its marketplace
Mark Zuckerberg, in turn, is announcing a $11.99 per month subscription ($14.99 on app) to have a blue badge for a verified account on Facebook and Instagram. pic.twitter.com/0UQKxc4z97
—Benjamin Ferran (@benjaminferran) February 19, 2023
The package, which will first roll out in Australia and New Zealand this week, also includes additional protections against identity theft, Portal reports.
Meta, Facebook’s parent company, will cut 11,000 jobs, or nearly one in seven jobs
The web giant is facing many difficulties and has had to make massive layoffs. This new subscription aims to make it possible to bring in money.