‘Grease’ Returns to AMC Theaters for Charity Honoring Olivia Newton-John

‘Grease’ Returns to AMC Theaters for Charity Honoring Olivia Newton-John

AMC Theatres, the world’s largest cinema chain, is honoring Olivia Newton-John by bringing Grease back to the big screen.

Beginning Friday, the classic 1978 film musical will be played at 135 AMC locations across the country. All tickets are $5, and $1 from each sale will be donated to AMC’s charity fund, AMC Cares, with proceeds benefiting breast cancer research.

Newton-John, who played Sandy for John Travolta’s Danny Zuko in Grease, died on August 8 at the age of 73. Although no cause of death was given, Newton-John was diagnosed with breast cancer in 1992. In 2017 she announced that the cancer had returned for the third time.

AMC CEO Adam Aron shared the campaign on Twitter and promoted the cheap admission prices.

“To honor the late Olivia Newton-John, many of our US theaters will be bringing her classic 1978 film back to the big screen this weekend,” he wrote. “A great value entry price of $5, and through our charity, AMC Cares, we donate $1 per ticket sold to breast cancer research.”

Originally released in the summer of 1978, Grease was an instant box office success, starting at $8.9 million and ending its run at $132.4 million. With those ticket sales, the catchy and cheesy musical about 1950s teenagers became the highest-grossing film of the year — something that would be all but unimaginable in 2022. The film’s soundtrack spawned several enduring hits such as You’re Who I Want to Be, Summer Nights and Hopelessly Devoted to You, which earned it an Oscar nomination.

Following news of Newton-John’s death, Travolta posted a touching tribute on social media to honor his co-star.

“My dearest Olivia, you have made all of our lives so much better,” he wrote. “Their impact was incredible. I love you so much. See you on the street and we’ll all be together again. Yours from the moment I saw you and forever! Your Danny, your John!”