Gemma Owen looked stunning as she showcased her first collection with PrettyLittleThing in a brand new ad for the online retailer.
The former Love Island star, 19, modeled a slew of bodycon pieces in the ad filmed in Los Angeles after signing a six-figure deal to become the fashion giant’s ambassador.
And it comes just days after she revealed to Web that she is “definitely single,” denting claims of a romance between her and grime star Bugzy Malone.
EXCLUSIVE: Gemma Owen, 19, looked stunning as she showed off her sense of style in a brand new ad for her debut PrettyLittleThing fashion collection
After signing a six-figure deal with the brand, Gemma jetted to Los Angeles in what was the first time she’d traveled to the States to conquer the new 43-piece collection.
PLT’s desire to work with Gemma came after she finished second on Love Island last year alongside her ex-boyfriend, Brighton fishmonger Luca, and amassed over 2million Instagram followers.
The beauty showed off her toned figure in a charcoal crop top and matching leggings for a clip during the commercial, taking a seat in the passenger seat of a vintage convertible.
Her chocolate brown tresses fell from a center part into a soft curl while she opted for a nude makeup palette.
The advert, filmed by the sea, also featured Gemma Model wearing a tan and blue mesh bodysuit with loose-fitting tan utility pants.
Stylish: The advert, filmed by the sea, showed the Gemma model in a brown and blue mesh bodysuit with loose-fitting tan utility trousers
Tinted! While she showed off her toned abs in another coordinated ensemble that consisted of a cropped gray shirt and low-waisted drawstring pants
On screen: After signing a six-figure deal with the brand, Gemma flew to Los Angeles in what was the first time she had traveled to the States to capture the new 43-piece collection
While she showed off her toned abs in another coordinated ensemble that consisted of a cropped gray shirt and low-waisted drawstring pants.
Gemma’s new collection featuring PrettyLittleThing, available online from Monday at 4pm, was created by the influencer, who says the pieces reflect her style.
The line ranges in price from £10 to £38 and sizes 4 to 30, whilst being able to be worn casual or dressy and suitable for all ages.
She’s now synonymous with neutral tones and classic tailoring, but says the new collection even features a print inspired by a designer dress she owns from Mugler.
The star told Web earlier this week: “I’m so excited because we’ve been working on this collection since September last year.
Personality: Gemma’s new collection with PrettyLittleThing, available online from Monday at 4pm, was created by the influencer, who says the pieces reflect her style
Sun drenched: The beauty showed off her toned figure in a charcoal crop top and matching leggings for a clip during the ad, and used a vintage convertible as a prop in the ad
“I had a real impact on the designs and was able to turn my visions into reality. Everything is really authentic for me and it’s just beautiful.
“The collection consists of classic looks that represent my style. I feel like these are pieces that never really go out of style and can be worn season after season.”
And the ad comes after Gemma denied claims she dated grime rapper Bugzy Malone.
Rumors of the romance began circulating earlier this month and spread like wildfire on video streaming app TikTok.
About the collection, she explained: “The collection consists of classic looks that represent my style. I feel like these are pieces that never really go out of style and you can wear them season after season.
Reality TV fame: PLT’s desire to work with Gemma came after she finished second on Love Island last year alongside her ex-boyfriend, Brighton fishmonger Luca Bish (pictured together in 2022) and has over 2 million Instagrams -Amassed followers
But during a chat with Web, she clarified things, saying: “I’ve never met or spoken to him and we don’t follow each other on social media. I don’t date and I’m definitely single.
“Just after Christmas I had some much needed time with my family and friends and I’m working on myself. I won’t be going on a date any time soon, and I’m not looking either.
“On a personal level, I want to work on my happiness and invest time in people who are close to me, my family and friends, and just be happy with myself.”
The rumors came after Web revealed in November that Gemma and co-star Luca ended their two-month relationship after the romantic spark between them faded when they left the ITV2 mansion.
Not on: Gemma ruled out rumors that she is dating Bugzy Malone (pictured), telling Web: “: ‘I’ve never met or spoken to him and we don’t follow each other on social media.’