It seemed Elon Musk couldn’t — or didn’t want to — sleep early Friday morning.
He also seemed upset by the unfavorable reporting that has been pouring out through Twitter in recent days.
“Several major media sources incorrectly reported that my tweets were boosted above normal levels earlier this week,” he said tweeted about 15 minutes later. (Musk appears to still be in the Bay Area based on ElonJet’s Mastodon posts.)
“A review of my tweet likes and views over the past 6 months, specifically as a follower ratio, shows this to be incorrect,” he continued. “We had a bug that briefly caused replies to have the same meaning as primary tweets, but that has now been fixed.”
He went on. During early Friday morning, with a brief pause, Musk released cables blowing up the Washington Post, former Twitter executives and employees, and, perhaps most importantly, a recent report alleging Musk used engineers to supercharge its tweets to Twitter’s entire user base, a feature known internally as the “power user multiplier.”
According to the report, Musk claimed that the person to whom the information was shared Platformer (who first broke the news) was “A disgruntled employee who was on paid leave for months had already accepted a job at Google and felt the need to poison the well on the way out.” He also claimed that “Twitter will take legal action against him.” (Platformer heads Casey Newton And Zoe Schiffer denied the claim.)
— Elon Musk Twitter
About 45 minutes later, he he apologized shortly thereafter for “showing so many irrelevant and annoying ads on Twitter,” possibly a result of the platform’s decline in ad spend. Shortly thereafter he vilified Twitter employees who have previously been fired tweet a joke about “truthGPT.”
He then responded to what appeared to be a pre-scheduled Washington Post tweet that expanded upon Platformer’s initial coverage of amplifying his tweets. (A rep for the Post didn’t immediately respond when asked if the tweet was planned.) Musk was seemingly outraged in his response.
“Your article is wrong and obviously it is,” he said called, which links back to the tweet he posted during the witching hours. “Are you really not doing any research? I mean read some tweets for example.”
Seemingly still stuck on the Post and Platformer reports, he issued a statement on Twitter after a seven-hour hiatus. “Note: If a lot of people you follow or like also follow me, there is a high probability that the algorithm will recommend my tweets,” he tweeted. “It’s not super challenging.”
— Elon Musk Twitter
him then seriously responded to what looked like – tpost. “Elon, not only do I follow you, I frame each and every one of your tweets and pin them on my walls,” @greg16676935420 tweeted. (“Fine,” Musk said back.)
Musk then doubled his outrage over ads and blasted former Twitter exec Bruce Falck, who was fired prior to buying Twitter. “My apologies you must be a genius which is why Twitter has the worst advertising reputation in the world,” Musk tweeted in response to Falck, saying that “this man has no idea what he’s talking about.”
His killing spree was punctuated by tweets repeatedly praising one of his old viral tweets about Coca-Cola containing cocaine again. “This is my best work – please add to the tombstone along with ‘made up car fart’,” he tweeted for 12 hours after viewing the same tweet a gem.”