Beauty lovers have started matching their lipstick to their nipple

Beauty lovers have started matching their lipstick to their nipple color

Why you should match your lipstick color to your nipples: The new beauty trend is the secret to the most flattering makeup look ever

  • Beauty lovers have started matching their lipstick to their nipple color
  • The bizarre trend is the latest beauty hack sweeping the internet

Makeup enthusiasts can’t stop talking about the latest makeup craze sweeping the beauty world like wildfire: matching the color of lipstick to your nipples.

The theory goes that nature knows best – nipples are an indication of what suits your skin tone and therefore result in the most flattering natural makeup look.

However, some shoppers are more concerned about how they would match the lipstick samples to their nipples when shopping.

The theory goes that nature knows best, and nipples are an indication of what suits your skin tone

The theory goes that nature knows best, and nipples are an indication of what suits your skin tone

The nuances of the nipples vary from person to person and range from pale pink to deep brown.  Experts say whether they're pink, light pink, brown, or red, nipples are a shade or two darker than our skin tone, offering the perfect natural palette

The nuances of the nipples vary from person to person and range from pale pink to deep brown. Experts say whether they’re pink, light pink, brown, or red, nipples are a shade or two darker than our skin tone, offering the perfect natural palette

Opinion poll

Will you try to match your lipstick to your nipples?

  • Definitive! 24 votes
  • No way! 26 votes

Experts say whether they’re pink, light pink, brown, or red, nipples are a shade or two darker than our skin tone, offering the perfect natural palette.

Many beauty brands have already sold out nude and dusky lipsticks.

Melody Livingstone, CEO of Australian natural skincare brand MooGoo – which makes vegan makeup and natural skincare – says there has been a surge in “nipple-colored” lipsticks.

MooGoo has sold out of its two most “nipple-like” shades – Chia Seeds and Maca Nude – and orders are pouring in for the aptly named Cacao Shake and Guava Pink.

Many beauty brands like MooGoo have already sold out nude and Dusky lipsticks

Many beauty brands like MooGoo have already sold out nude and Dusky lipsticks

“It’s the softer colors that suit the body that are very popular right now,” said Melody Livingstone, CEO of MooGoo.

“We’ve completely sold out of our two most ‘nipple-like’ shades. We sell a lipstick almost every hour and our vegan chia seed lipstick is our third most popular product.”

The new mom added that the hue of the nipples isn’t static, so you may have to find more than one lipstick to match.

Many women notice that their nipple changes color due to pregnancy, breastfeeding, breast surgery, and hormonal changes such as menopause.

“These changes are temporary, and your nipple color will return to normal once hormones normalize and after pregnancy,” Melody said.

However, many beauty lovers are not convinced by the trend and are primarily concerned with finding the right nuance.

‘Now I have to whip my nipple out in the middle of the store to match the color, don’t I?’ asked a confused woman.

“They say your perfect nude lipstick should match your nipples, but whenever I try to find a match, security escorts me out of the store,” confessed another.

However, many people swear by the trend.

“Just wanted to share that I wear lipstick and it’s flattering because I’ve learned to match my lipstick to my nipple color,” one woman wrote.