Barcelona announced a new initiative to print the club’s kit. In partnership with the United Nations High Commissioner for Refugees (UNHCR), next season’s men’s and women’s team uniforms will feature the agency’s logo to help refugee children around the world.
The United Nations Refugee Agency arrives to replace the Unicef logo that has featured on the back of Barcelona’s shirts since 2011. The aim of the partnership is to carry the message of solidarity with the more than 100 million people who have had to leave their homes to football fans around the world.
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1 of 1 Barcelona FC President Joan Laporta (L) and UN High Commissioner for Refugees Filippo Grandi (R) pose with their jerseys at the launch of the partnership between Barcelona FC and UNHCR in Geneva. — Photo: UNHCR/Pierre Albouy
Barcelona FC President Joan Laporta (L) and UN High Commissioner for Refugees Filippo Grandi (R) pose with their shirts at the launch of the partnership between Barcelona FC and UNHCR in Geneva. — Photo: UNHCR/Pierre Albouy
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During the launch event at UNHCR headquarters in Geneva, Switzerland, Barca president Joan Laporta reiterated the club’s commitment to the refugee crisis, exacerbated by the war in Ukraine.
This agreement is part of the club’s new phase: to focus on refugees around the world, one of the most serious problems we currently have with 100 million refugees or displaced persons and which needs to be addressed. Number exacerbated by the crisis in Ukraine said Laporta.
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The new partnership spans the next four years, with the Barcelona Foundation donating €400,000 per season to UNHCR projects in Colombia, Uganda, Turkey and Malaysia. These include strengthening protective environments for children and young people affected by armed conflict, supporting victims of genderbased violence, a Sport for Peace project and supporting the host community in refugee settlements. In addition, Barcelona will also donate sports equipment